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Check out the latest offers from Ulta Beauty, plus last year's Black Friday deals and tips to save

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What to expect for Ulta Black Friday:

The Ulta Beauty Black Friday sale usually consists of a variety of different exclusive deals, which are available both in-store and online. Last year, sales included 30-40% discounts on items from brands like Bio Ionic, Pacifica, the Body Shop, and Urban Decay.

Previous Black Friday Deals:

  • Ulta Beauty 93 Pc Collection: Price reduced from $29.99 to $14.99
  • Tarte, Urban Decay & Smashbox Mascara: Price reduced from $19-$24 to $10
  • Urban Decay Naked Smoky Eyeshadow Palette: Price reduced from $54 to $25
  • 40% off select The Body Shop products

When is Black Friday at Ulta Beauty?

The Ulta Black Friday sale starts on Thursday – Thanksgiving Day – at 5:00 PM EST, both online and in-store, and ends after Black Friday.

In-store, Ulta Beauty locations will open their doors at 5:00 PM on Thanksgiving Day, though this may vary based on your location.

This year we expect the Ulta Beauty Black Friday sale to run from November 28 through November 29.

Ulta Beauty Black Friday fast facts

Date November 28 - 29
Discount Range Up to 40% Off
Products/Categories Makeup, skincare, nail care, tools & brushes, fragrances, bath & body, hair care, hair styling tools
Online coupons Yes
Where In-Store and Online
Store Opening Hours Thanksgiving: 5:00 PM (Varies by location)
Black Friday: 6:00 AM (Varies by location)

Tips to Save at Ulta


With Ultamate Rewards, you can earn rewards when you spend at Ulta, and redeem your points for free items. Sign up to save more during Black Friday.


When you buy online and pick up in store at Ulta Beauty, you can avoid both high shipping costs and long Black Friday lines. It’s the best of both worlds!


The Ulta Beauty app for iOS and Android lets you shop on the go, and also gives you exclusive access to how-to videos, push notifications about sales, and more.

ULTA Black Friday FAQs

Are Ulta Beauty online and in-store deals the same?

Yes. Whether you shop online or decide to venture to an Ulta store on Thanksgiving or Black Friday, you’ll find the same deals at Ulta Beauty, so you can shop however you want.

How long do I have to return my Ulta Beauty Black Friday purchase?

As long as your return is accompanied by all of its original components and you have a receipt, you can return it to Ulta Beauty for a refund for up to 60 days, and get a full refund to your original method of purchase.

If your return is later than 60 days or you cannot find your proof of purchase, you can return your item for merchandise credit. You can return online purchases by mail, or at your local Ulta Beauty store.

Can I use my Ultamate Rewards points during Black Friday?

Yes. If you are a member of the Ulta Beauty Ultamate Rewards program, you can use your points to get a discount and combine this offer with the Ulta Black Friday sale for even more savings.

Does Ulta Beauty offer freebies during Black Friday?

Yes! During previous Black Friday sales, Ulta Beauty has offered freebies like a free 9-piece makeup set if you purchase at least $60 of items. Keep an eye out for a similar offer during this year’s Black Friday sale.

Does Ulta Beauty offer free shipping during Black Friday?

Usually, there are no special free shipping offers during Black Friday at Ulta Beauty. If you don’t want to pay for shipping, we recommend purchasing your products online and picking them up in store.